Runway shows by Chinese Dutch fashion designer Hu Sheguang rarely fail to draw crowds and online buzz.

For almost three decades, the maverick has been making waves in the fashion world with his sometimes controversial but always bold and stunning designs.

His latest haute couture series JIN (meaning gold or brocade in Chinese), unfolded in two segments and launched on Sunday at China National Convention Center Ⅱ in Beijing, is no exception.

The first part features a wide array of garments, ranging from business suits to evening gowns, all made of golden Tyvek paper.

A group of supermodels, including older models belonging to Sheguang Hu Fashion Women’s Army, presented those glittering designs. Their raised shoulder pads and tall wigs embellished with rivets infused strength into their looks, whereas the golden rose adornments added much elegance to the designs.

The use of inexpensive and environmentally friendly Tyvek paper, according to the designer, aims to inspire discussions about how to make high fashion more accessible and sustainable.